Why Professional Videographers in Bogota Are Important For Marketing

Chrome Haus Productions >> ADVICE

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February 18th, 2021 – Bogota, COLOMBIA.

Businesses are consistently seeking innovative ways to market their company products or services. With an ever growing multitude of social media platforms that have arisen, the demand for video content has never been higher. Furthermore, Latin America has the highest demand for video content in the world. Now has never been a better time to contract professional videographers in Bogota for your next marketing campaign. And as a result, you can increase engagement with your brand and acquire new business. We discuss why professional videographers in Bogota are important for Marketing.

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Digital marketing is a hot trend that continues to evolve and flourish. Combine that with material produced by professional videographers in Bogota, and you have a winning result. And rightly so, because professional videography can acquire ample exposure and an incredible conversion rate.

Professional Videos in Bogota and Your Marketing Campaign

What makes online marketing such a successful business strategy is its versatility; there is so much a marketer can do on the virtual landscape.

From publishing tongue-in-cheek articles to releasing riveting videos. The digital sphere offers endless avenues to marketeers to engage with clients. However, out of all the online engagement tools, professional videos are a business and consumer favourite.

Professional videography content always pleases clients more than any other advertising instrument as it’s easier to relate with a motion picture. Plus, professional videos have the best share-ability; hence, they are far-reaching.

So, What Do The Statistics Say?

  • According to a study by HubSpot, 65% of business executives polled shared that they visit a marketer’s website after watching a branded video.
  • Statistics also show that consumers are 64-85% more likely to buy a product or service with a professional video representation.
  • The biggest online video host, YouTube, reports that 4 billion YouTube videos are watched each day (at the time of writing).

All these studies clearly illustrate that audiovisual pieces are heavily consumed by the public, which means if a business wants to thrive, it needs to put out high-quality content.

Hiring Professional Videographers in Bogota is Essential

Now, you may think professional video production is a piece of cake. And that anyone who owns a camera can do it. that notion couldn’t be further from the truth. A quality professional video is supposed to incite emotions and inspire actions. Ideally it needs to pull on the right strings to make an impact. And that is no easy feat.

You need commercial videographers to produce conceptually and aesthetically brilliant films for your business. Thus, enter Bogota professional videographers who are dedicated to doing this for a living.

Like all other service providers, professional videographers in Bogota know their craft inside out. Hence, they produce tailor-made content that can seamlessly align with a marketing campaign .

To help you understand how contracting a team of Bogota professional videographers is the right call for your marketing strategy. Here is a list of 3 things professionals offer and non-professionals don’t.

1. Greater Knowledge on Video Production From Outset

Professional videographers in Bogota have in-depth knowledge of their craft. Thus allowing them to perfect every job that comes their way. They know all about the right lenses for the job, composition, exposure, perspective, animation tools, sound effects. And so much more that contributes to making a cinematic masterpiece.

2. Vast Experience And A Diverse Videography Portfolio

As with any profession. There is no shortcut to experience, and seasoned professional videographers in Bogota have plenty of it. This vast experience enables videographers to tackle seamlessly any unexpected glitches that may arise. Thus resulting in a more pleasant experience for the client. Furthermore, by contracting Bogota professional videographers you will have the peace of mind that they already have a diverse portfolio. 

For example, this could range from advertising videos of hotels in Cartagena. Or corporate promotional videos in Medellin. And perhaps a video interview with a key speaker on a recent project completion in Bogota. These are just a few examples of where professional videography in Colombia can be utilized.

3. Ample Exposure, Equipment And Videos That Incite Emotion

Because of abundant experience, Bogota videographers have had excessive exposure, which allows them to see things from different perspectives. And when shooting a professional video, an individual needs to see things through more than just one lens. And in some cases, clients may have a requirement cinematic video cameras are used for a project (such as a BlackMagic cinematic camera). These don´t come cheap, neither does the knowledge that contributes to using it effectively.

Therefore, if you hire professional videographers in Bogota. They will help you define and produce video content that not only incites emotions and inspires the end user. But also, they will produce a video that is aligned with your marketing strategy.

What Type Of Video Does My Company Need?

This is a question that is difficult to answer, and will depend on a number of factors. If your company already has a marketing area, they can likely help define your need. And then collaborate with your chosen Bogota videographers to elaborate on the scope of the project and deliverables.

The use of the video will ultimately determine what you need. If it is for use on social media only, a video of 30-60 seconds may be sufficient. However, if you are looking to visually convey a flagship project that your company has fulfilled. And interview key personnel who managed the process, their clients and the benefits it has brought them. Then you will likely need a longer video (eg. 1 minute to 4 minutes). Again, there is no predetermined rule that dictates exactly what a company needs.

Bottom Line - Professional Videography in Bogota

We strongly suggest liasing with a professional videography production team in Colombia to further define your requirements. Chrome Haus Productions has ample experience as professional videographers in Bogota. Having produced high quality video content for a diverse number of clients in Colombia.

Do you have more questions about professional videographers in Medellin, Cartagena or Bogota for your project? Reach out to us at Chrome Haus Productions and let´s have a casual chat about your need.